Get Satisfaction Launches First in Series of Responsive-Designed Community Experiences
Get Satisfaction Launches First in Series of Responsive-Designed Community Experiences Apr 2013
New architecture enables 70,000 communities to optimally engage customers on any smartphone
SAN FRANCISCO, April 4, 2013— Get Satisfactiona community platform for creating engaging customer experiences, announced today a new version of its community platform, the first in a series of innovations leveraging responsive design principles. This release will deliver a high-quality community experience on smart phones with any mobile browser, regardless of the mobile OS or device manufacturer.By utilizing responsive design, Get Satisfaction furthers its commitment to delivering the most engaging customer experiences possible.
“From the beginning, Get Satisfaction has put the customer first by designing its platform to deliver intuitive and compelling community experiences,” said David Rowley, Get Satisfaction CTO. “With our responsive design initiative, we have chosen a mobile-first roll out because the small screen forces us to make careful design decisions about how to create maximum user engagement for our clients.”
In 2012, the number of unique visits to Get Satisfaction communities from people on mobile devices grew 90 percent while the number of unique devices served more than tripled from 289 to 944.In response to this trend, the company is rolling out an industry first — a device-agnostic solution for community engagement. Unlike other community platforms that deliver a one-size-fits-all customer experience, Get Satisfaction strives to deliver a best-in-class consumer experience that enables companies to reduce support costs, build better products and acquire new customers.
“Get Satisfaction has shown considerable foresight to rebuild its consumer experiences to work on devices of any size,” said Paul Greenberg, president of the 56 Group, LLC. “As they differentiate around customer experience, being early to the game with responsive design is a smart move for the company.”
Starting today, when people access a Get Satisfaction community from a mobile device, they will automatically be directed to the new community experience optimized for the mobile OS they are using. This is the first release of the new community platform utilizing responsive design. During the coming months, tablet and desktop experiences will also roll out. Additional details are available through Get Satisfaction’s Product Blog.
“Having a mobile-optimized community is a real competitive differentiator," said Nathan Roth, Digital Senior Manager at Koodo Mobile. “With Get Satisfaction, our customers get the best possible experience at home or on the go, regardless of what device they use.”
Get Satisfaction’s Customer Success Summit to Preview More Community Innovation
Building off of its success launching more than 70,000 communities, Get Satisfaction will bring together thought leaders, business stakeholders and community managers at its first Customer Success Summit to inspire, inform and highlight the business value of community management. At the May 2, 2013 event, which will be held at the Terra Gallery in San Francisco, Get Satisfaction will showcase the new responsive design capabilities and preview upcoming platform enhancements that deliver new capabilities for business moderation, curating and syndicating content, increasing customer participation and understanding the measurable value of community across the organization.
To learn more or register for Get Satisfaction’s Customer Success Summit visit: www.getsatisfaction.com/corp/conference
About Get Satisfaction
Headquartered in San Francisco, Get Satisfaction helps companies create engaging customer experiences by fostering online conversations about their products and services at every stage of the lifecycle. Companies of all sizes, such as Intuit, Kellogg's and Sonos, rely on the Get Satisfaction Community Platform to acquire new customers, provide better service and build better products. Today, Get Satisfaction powers 70,000 active customer communities hosting more than 35 million consumers each month. For a free trial, visit www.getsatisfaction.com